Media Coaching

An award-winning journalist with over 18 years print media experience I can help you and your business get the sort of invaluable press coverage that could boost both your income and your profile.

I have written for The Sun, The Mirror, The Independent on Sunday, The Express and the Birmingham Post and my magazine work includes Red, She and Living Etc and I have devised and presented several TV series and one-off network programmes. I was the Visa coach for 2005 and 2006 selected to present its Love Every Day press campaign.

Entirely self-taught I have a honed insight in to just what constitutes a good story, what journalists are looking for and when and how to pitch ideas to the press. I am also a coach passionate about helping people to truly express their own unique originality and using this as their passport to success.

Using intuition, self belief and staying true to my own idiosyncratic self I have built a highly successful coaching business (over 20 private clients and 4 corporate clients including the London School of Economics) in just two and a half years using these exclusive techniques.

My Media Coaching Packages include:

  • Hold The Front Page

    • Coaching you to devise your own saleable ideas/how to research your target publication
    • Spot an "angle" that could give your company or your Self free and positive media coverage exposure which represents your "offer" in your very own style
    • I will coach you a around how to target the correct press for your product, build media contacts and nurture good press relations.
    • You will be coached into how to write your own press releases that will make you stand out and generate column inches.
    • I will help you hone your own innate journalistic skills which can be used on your website, promotional and advertising materials.

    The Hold The Front Page package comprises 6 x 90 minute media coaching sessions at a special price of £550.

    Alternatively you could book the HTFP package per 90 minute session at a cost of £100. (Remember though - book six and you save £50).

  • Be Your Own Press Release

    One off coaching session just centring on how to present yourself dynamically, use creative phrases, finding the "story" that will get you noticed in a press release form and coach you into writing it yourself.

    Cost per session: £100.

  • Let Your Coach Do The Work

    I will professionally write your press release for you highlighting all newsworthy aspects and opening up hitherto unforeseen potential that resides in you and your business. This service involves one coaching session with you prior to me writing the press release and full access to my journalistic expertise.

    Cost per press release: £200.

  • Be Your Own Star Columnist

    If you convince a features editor to run a regular column about your particular subject - reflexology, marketing, career consultant or whatever, but are afraid to write it each week, I can do that for you.

    Singularly THE most effective way to effortlessly attract business and awareness to your company, a regular column will prove to be invaluable in generating a high profile and desirable status for you.

    I can write creatively on any subject and will know exactly what the features editor requires of you.

    Fee to be negotiated.

  • Media Spokesperson - An expert for your PR Campaign

    One of the UK's leading life coaches with over 20 years print media and broadcast experience.

    Download and read Carole Ann Rice's E-brochure

For more information on media coaching and to get started contact Carole Ann Rice of the Real Coaching Company by telephone 020 8566 2862 or email .

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What they say

“I was interested in featuring my cake designs in bridal magazines and hence decided to attend Carole Ann Rice’s media coaching session.  Carole Ann comes from a journalistic background and the added advantage of insider knowledge.I learned how to write press releases and what the press is looking for. It was inspiring and motivation.  Carole Ann is my guru!”

Krishanti Armitt

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